Maritime logistics under pressure from demand: how the industry is coping with the challenges

Demand for international maritime transportation continue to grow, despite the challenges faced by the customer and other participants. This is due to the fact that trade between continents remains relevant at all times. But the increased demand has short-term and long-term impacts that logistics companies will have to deal with in the future. Let's consider what the increase in demand entails, namely the challenges, logistics companies and what is needed for your transportation.

What does the increase in demand entail?

One of the largest port operators has recorded a nearly 10% increase in container handling in 2024, amounting to several million containers. This year, growth is expected to be no less than last year. Those companies that have invested in better risk management have increased their traffic despite local delays and global concerns.

In previous articles, we discussed that the state plan for logistics development in China places significant emphasis on intermodal transportationThe main transport for this is rail and sea, with direct container transshipment without unloading. This approach provides transportation advantages for Chinese partners.

But for those who do not cooperate not only with China, but with the whole world, they had the following difficulties due to high demand:

1. Increase in transportation costs, fuel prices, insurance rates, and wages.

2. Shortage of workers, more than half of transportation companies experienced difficulties finding drivers and other workers.

3. Extension of waiting times for containers and deliveries.

4. Failures in major marine nodes.

5. Increased risk of piracy.

We see that demand is opening up old weaknesses and adding new ones. Only the right actions of carriers and logistics operators can solve urgent issues with minimal losses and find the best approach for global solutions. 

Key trends that should help overcome difficulties:

1. Modernizing last-mile delivery to speed up and simplify the final stage of transportation.

2. Digital control systems for cargo tracking.

3. Artificial intelligence for optimization from the start of transportation to ship management.

These technologies are being actively introduced into the daily work of ports and logistics. But everything is at the testing stage, so full-fledged work requires time and resources.

Logistics alliances as a way to overcome difficulties

Giant companies in maritime logistics, which transport the largest amount of cargo, but they cannot overcome such large-scale difficulties alone. Increasingly, large companies are creating alliances for common goals. This stimulates development and provides additional investments for development and provides multimodal and intermodal transportation

An alliance with two major logistics companies, Hapag-Lloyd and Maersk, is starting to work, and they have called their cooperation “Gemini Cooperation”. The main goal of their long-term collaboration is to meet growing demand and make supply chains better and more reliable. There is currently talk that the companies will allocate 290 vessels for joint use. Together, they will be able to carry 3.4 million containers. This will help cover all 26 major route highways. 

Through such cooperation, the companies strive to:

1. Improve customer service quality

2. Reduce transit time

3. Provide flexible delivery options with a choice of additional transport

4. Achieve zero carbon decarbonization of their fleets

Alliances help companies expand their geography, influence, and use their resources more effectively. This allows all transportation participants to better respond to change and remain competitive. 

Therefore, such cooperation is a powerful tool and has many advantages, but there are certain disadvantages. Among such disadvantages, a certain dependence on partners, their common infrastructure and the complexity of coordinating all actions are noted. Only the right organization will bring benefits to participants, as well as to customers and the industry as a whole.

How to overcome challenges for your own transportation

Large logistics operators have their own solutions for each situation, especially when it comes to the introduction and use of new technologies. But what businesses that use maritime and other transportation face. Customers are most concerned about market instability, delays at borders, rising fuel and delivery costs, and unforeseen difficulties. 

Therefore, more and more customers want to receive individual solutions for transportation in order to minimize any difficulties. Points to pay attention to when organizing transportation:

1. Analytics and consideration of seasonal fluctuations. Preparing and collecting information about the situation in the region will help determine difficulties and the best time for transporting cargo.  

2. Multimodal transportation. Our company has the ability to diversify transportation at every stage.

3. Dynamic inventory management. As your shipment needs change, we can adjust everything to meet your needs.

4. Cargo insurance. This will help minimize financial costs in case of unforeseen situations. 

You can control these aspects yourself or with your logistics manager. An experienced logistics company like Mitridat provides the best offers and resources for your transportation.